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July 8, 2008 :: Burlington, VT -- It’s 8:30 am on a Tuesday in Vermont. At Lake Champlain Chocolates, seven expert tasters gather to evaluate their newest product, an organic Honey Fig Truffle. They toss out words like sweet, fruity, cocoa mass, and caramelized sugar, describing some of the flavors they pick up. This continues through the line of eight new flavors, each person seeking to define the nuances of each truffle. While the tasters’ descriptions vary from truffle to truffle, all agree they are among the company’s best new products to date.
Organics are nothing new to Vermont where nearly 10% of the state’s farms are organic and demand for organic dairy exceeds supply. And in its 25th year, Lake Champlain Chocolates is ready to present its second offering in the realm of organic chocolate, a complete line of eight organic truffles nearly two years in the making.
What was the delay? In some industries, organic farming is still coming into its own. It’s been a slow but steady process to realize an organic chocolate that lives up to the Lake Champlain Chocolates brand. Add to that the development of flavors, organic raw goods to create the end product and then the fine tuning to be sure the truffles were exactly what LCC wanted them to be – a gourmet chocolate truffle of luxurious ganache and exotic blends of flavors which also happens to be organic.
But why this second step into the organic market? With the current growth of the Organic Food market averaging 20% annually, it’s clear there is a strong and growing demand for organic alternatives but in seeking an organic option, often one had to sacrifice taste. And with the desire to support sustainable farming practices, the development of a high-quality organic chocolate truffle that sacrifices nothing in flavor and enjoyment seemed a natural move.
“Organic isn’t a trend, it’s a way of life. Eating pure foods is the way nature intended.” said Allyson Myers, Director of Sales for Lake Champlain Chocolates. “Our new Organic Truffles offer both purity and decadence, with no loss of flavor or experience.”
From the raw ingredients grown under the strictest organic standards to the handcrafting of the chocolates through age-old methods, Lake Champlain Chocolates’ Organic Truffles offer the intrepid connoisseur the rare opportunity to enjoy a gourmet luxury beyond what they’ve known to date.
Crafted and designed to tantalize the senses in true organic fashion with no loss of flavor or experience, these new truffles are ideal for the both adventure seekers and those simply pursuing an organic chocolate option. With such exotic flavors as honey fig, mango, Ethiopian coffee, and Aztec, these truffles promise and deliver a chocolate experience rarely seen before. Available in eight flavors, each evokes a mood – be it tranquil or sultry – and creates an epicurean escape from the ordinary.
Available in boxed assortments and bulk as well as a special holiday gift box, this latest offering from Lake Champlain Chocolates follows the successful release of organic bars and squares in milk and dark chocolate, Aztec, and Sea Salt and Almond.
Lake Champlain Chocolates offers sweet indulgences that capture the essence of Vermont, the tradition of making fine chocolate, and the pride that goes into each bite. Preservative-free and Kosher-certified, Lake Champlain Chocolates are crafted in small batches from the finest quality chocolate and select natural ingredients including local Vermont cream, sweet butter, maple syrup, and honey. Lake Champlain Chocolates are available online at www.lakechamplainchocolates.com, toll-free at 1-800-465-5909, as corporate gifts & wedding favors, at three company-owned retail stores in Vermont, and nationwide at specialty food & gift stores and upscale hotels & inns.
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Contact: Public Relations, 802-864-1808
E-mail: press@lakechamplainchocolates.com
Web Site: www.lakechamplainchocolates.com
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