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February 8, 2008 :: (Burlington, VT) Local artist and chocolate sculptor, Emily Jones, will be featured in MasterCards national campaign, Priceless Picks, online at www.Priceless.com beginning February 11. MasterCard approached Ms. Jones in January about being part of the campaign after they came across images of her chocolate sculptures on the popular photo website, Flickr.
Emily Jones is employed at Lake Champlain Chocolates, a gourmet Vermont chocolatier based out of Burlington, VT. She works as retail manager of the Factory Store & Café as well as one of the chief chocolate sculptors, hosting in-store chocolate demonstrations and creating beautiful sculptures made from 100% chocolate for community events and store display.
MasterCard’s Priceless Picks campaign is an online photo-driven campaign billed as “Your Daily Guide to Life’s Adventures.” It invites visitors to submit pictures from their life including a narration of the image. Various categories include Food, Travel and Arts. While the premise of the campaign is to fill the pages with viewer-submitted images, MasterCard sought out unique and enticing pictures to seed the pages, including some of Ms. Jones’ sculptures.
“I was incredibly surprised and flattered when I first received the inquiry from MasterCard. I almost thought it was a friend playing a prank.” Said Emily Jones. “Sculpting in chocolate is my favorite medium to work with. Not only is it challenging but the finished products are always so well received by those who view them. They usually can’t believe they are made completely of chocolate and are totally edible.”
To view her sculptures online at Priceless.com, click on “Priceless Picks” and the category “Food”. Additional sculptures by Ms. Jones can be viewed in-store at 750 Pine Street and online at www.flickr.com/photos/emilywaltonjones/.
Lake Champlain Chocolates offers sweet indulgences that capture the essence of Vermont, the tradition of making fine chocolate, and the pride that goes into each bite. Preservative-free and Kosher-certified, Lake Champlain Chocolates are crafted in small batches from the finest quality Belgian chocolate and select natural ingredients including local Vermont cream, sweet butter, maple syrup, and honey. Lake Champlain Chocolates are available online at www.lakechamplainchocolates.com, toll-free at 1-800-465-5909, as corporate gifts & wedding favors, at three company-owned retail stores in Vermont, and nationwide at specialty food & gift stores and upscale hotels & inns.
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Please call or e-mail for photographs.
Contact: Leann VanDerHeyden, 802-864-1808
E-mail: press@lakechamplainchocolates.com
Web Site: www.lakechamplainchocolates.com
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